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How It Works

Three Simple Steps to Smarter Product Selection

WebSpecifier turns your complex product range into a guided selection tool that customers love — and that drives enquiries around the clock.

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1

You Send Us Your Product Data

We start by understanding your product range, specifications, and the logic customers need to find the right product. You share what you have — datasheets, spreadsheets, existing brochures — and we take it from there.

No specialist technical knowledge required from your side. We handle all the heavy lifting.

  • Share any format — spreadsheets, PDFs, Word docs
  • We map your existing selection logic
  • Onboarding call included to get it right

What you share with us

Product Datasheets
PDF or Word format
Product Spreadsheets
Excel or CSV
Kick-Off Call
30-minute onboarding session
2

We Build Your Selection Logic

Our team translates your engineering knowledge into a smart, guided selection flow. We map every variable — application type, installation method, performance requirements — into an intuitive step-by-step experience.

You review and approve the logic before anything goes live. We iterate until it's exactly right.

  • Custom selection logic built around your products
  • Multi-step filtering — as simple or complex as needed
  • Review and approval process built in
  • Mobile-friendly, branded interface
Step 2 of 5

What is the installation type?

Wall Mounted ✓
Ceiling Mounted
In-Line Duct
Floor Standing
3

Your Tool Goes Live on Your Website

We embed the finished selector tool directly into your website — fully branded, mobile-optimised, and ready to convert visitors into enquiries. Customers get instant product recommendations; you get qualified leads.

  • Seamless integration into any website platform
  • Branded to match your company identity
  • Lead capture form included
  • Ongoing support and updates

Your results at a glance

Recommended Products
HVAC-PRO 500
Best Match — 98% compatibility
HVAC-LITE 400
Alternative — 84% compatibility
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FAQs

Common Questions

Most projects go live within 14 days of receiving your product data. More complex tools with multiple product ranges may take 3–4 weeks. We'll give you a clear timeline upfront.
Not at all. Our onboarding process is designed for product managers and sales teams. If you understand your own products, we can do the rest.
We can integrate with virtually any website — WordPress, Shopify, Squarespace, custom-built sites, and more. The tool is delivered as an embeddable widget.
Yes. We offer ongoing support packages for product range updates, logic changes, and new features. See our pricing page for details.
Leads are sent directly to your inbox or CRM via our built-in lead capture form. We can integrate with most CRM platforms including HubSpot, Salesforce, and Pipedrive.

Ready to Get Started?

We'll have your first selector tool live in as little as 14 days.

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